Harbourline Finance
Development finance brokerage
An eight-stage AI business development pipeline that finds property developers, works out who they are, contacts them, and hands the interested ones to the broker. It runs every day on its own.
The problem
A two person brokerage was finding deals through personal relationships and referrals. There was no repeatable way to find a property developer who needed finance before a competitor did, and no capacity to chase thousands of prospects by hand.
What we built
- Six lead sources scraped daily into one clean pipeline, with duplicates removed automatically
- AI enrichment that researches each company and finds the decision maker's direct contact details
- A scoring system that ranks every lead so the best ones get contacted first
- SMS and email outreach with a conversational AI that replies to responses in real time
- Automatic handoff into the broker's own CRM the moment a lead shows genuine interest
- A daily market brief that lands in the owner's inbox at 6am every weekday
- Five operating manuals and a live dashboard so the team can run it without us
The outcome
Six deals were in the pipeline within the first week of going live. The brokerage went from relationship-dependent lead flow to a system that produces qualified conversations every day, and the owner gets a real-time alert the second somebody says they are interested.
Want the same thing pointed at your pipeline?
Thirty minutes, no pitch deck. We will map where your leads are leaking and tell you honestly whether automation fixes it.